Project Components

For Giad Industrial Group in Sudan, we designed and delivered a comprehensive training programme to embed corporate values across a workforce of 1,000 employees. The initiative included needs analysis, customised curricula, interactive workshops, e‑learning materials, value ambassadors and measurement tools to reinforce desired behaviours at all organisational levels.

A. The Challenge

The group faced inconsistent adoption of its values across managerial and technical levels. Without structured training and clear messaging, employees interpreted core values differently, undermining cohesion and performance.

B. Our Solution

We analysed the existing culture, defined key values and developed tailored content. Interactive workshops and digital modules communicated the values, while ambassadors championed them. Follow‑up assessments and feedback loops reinforced learning and enabled continuous improvement.

C. Key Achievements

Employees now share a clear understanding of corporate values, leading to improved teamwork and decision‑making. Training reached all 1,000 staff members, and surveys show higher engagement and alignment with organisational culture.

Project Particulars

We designed a comprehensive training programme for Giad Industrial Group to instill institutional values among 1,000 employees through tailored content, interactive workshops, digital modules, values ambassadors, and effective measurement tools.

Client:

Giad Industrial Group

Start Date:

2018

End Date:

2019

Service Area:

Values and Institutional Culture, Research Capacity Building

Client Sector:

Corporate & Industry

Duration:

Six months

Client URL:

http://giad.com

Status:

Completed